{"id":8681,"date":"2026-02-09T06:45:22","date_gmt":"2026-02-09T09:45:22","guid":{"rendered":"https:\/\/printwayy.com\/blog\/?p=8681"},"modified":"2026-02-09T08:27:48","modified_gmt":"2026-02-09T11:27:48","slug":"10-tendencias-da-industria-de-impressao-em-2026-pela-quocirca","status":"publish","type":"post","link":"https:\/\/printwayy.com\/blog\/10-tendencias-da-industria-de-impressao-em-2026-pela-quocirca\/","title":{"rendered":"10 tend\u00eancias da ind\u00fastria de impress\u00e3o em 2026, pela Quocirca"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8682 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/02\/tendencias-industria-de-impressao.png\" alt=\"Uma impressora formada por estrelas, em meio ao espa\u00e7o.\" width=\"1920\" height=\"1000\" \/><\/p>\n<h5>\u25b6\ufe0f\u00a0<b>Clique no play e aproveite a vers\u00e3o em \u00e1udio deste conte\u00fado agora mesmo! Voc\u00ea tamb\u00e9m pode ouvir pelo Spotify, \u00e9 s\u00f3 acessar pelo t\u00edtulo do post aqui em baixo:<\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\"><iframe src=\"https:\/\/open.spotify.com\/embed\/?uri=spotify:episode:4OjcrUplF6bHCTCdEMSeU1?si=4e526711d8274642\" width=\"100%\" height=\"80\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" style=\"max-width:100%px;max-height:80px;min-height:80px;\"><\/iframe><\/p>\n<p>No\u00a0in\u00edcio de cada ano,\u00a0muitos especialistas\u00a0lan\u00e7am\u00a0relat\u00f3rios\u00a0de tend\u00eancias\u00a0sobre\u00a0o\u00a0mercado\u00a0que atuam, e\u00a0isso n\u00e3o \u00e9 diferente\u00a0na ind\u00fastria de impress\u00e3o:\u00a0a\u00a0<\/span><a href=\"https:\/\/quocirca.com\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">Quocirca<\/span><\/b><\/a><span data-contrast=\"auto\">, empresa de pesquisa\u00a0e an\u00e1lise\u00a0do\u00a0setor, promoveu\u00a0um artigo\u00a0com\u00a0as tend\u00eancias para\u00a02026.<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">A mat\u00e9ria original foi escrita em ingl\u00eas,\u00a0por isso,\u00a0estamos adaptando e trazendo a tradu\u00e7\u00e3o para voc\u00ea. Caso deseje conferir o conte\u00fado na \u00edntegra,\u00a0<\/span><a href=\"https:\/\/quocirca.com\/content\/print-industry-trends-2026\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">acesse aqui<\/span><\/b><\/a><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Como pontos iniciais, eles revelaram insights que v\u00eam ao encontro de temas que j\u00e1 discutimos por aqui, como a constante transforma\u00e7\u00e3o do mercado, a queda do volume anual de impress\u00f5es (vista em nosso Dossi\u00ea), altera\u00e7\u00f5es trazidas pelo home office e trabalho h\u00edbrido, al\u00e9m dos efeitos da intelig\u00eancia artificial. Veja o que mais foi abordado:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Transforma\u00e7\u00e3o\u00a0<\/span><\/b><span data-contrast=\"auto\">\u00e9 o lema\u00a0da\u00a0ind\u00fastria de\u00a0impress\u00e3o\u00a0para 2026, diante\u00a0a redu\u00e7\u00e3o do mercado e a mudan\u00e7a nas expectativas dos clientes.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">\u270f\ufe0f\u00a0Relacionados no Blog:<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/printwayy.com\/blog\/20-insights-da-serie-conversa-com-especialista-do-blog-da-printwayy\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">20 insights da s\u00e9rie Conversa com Especialista, do Blog da\u00a0PrintWayy<\/span><\/b><\/a><\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">A\u00a0<\/span><b><span data-contrast=\"auto\">diminui\u00e7\u00e3o\u00a0dos volumes de impress\u00e3o<\/span><\/b><span data-contrast=\"auto\">,\u00a0<\/span><b><span data-contrast=\"auto\">mudan\u00e7as no ambiente de trabalho<\/span><\/b><span data-contrast=\"auto\">,\u00a0<\/span><b><span data-contrast=\"auto\">comoditiza\u00e7\u00e3o do hardware<\/span><\/b><span data-contrast=\"auto\">\u00a0e as\u00a0<\/span><b><span data-contrast=\"auto\">exig\u00eancias de sustentabilidade<\/span><\/b><span data-contrast=\"auto\">\u00a0exigem\u00a0um ajuste r\u00e1pido por parte dos fabricantes e parceiros.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">\u270f\ufe0f\u00a0Relacionados\u00a0no Blog:\u00a0\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/printwayy.com\/blog\/dossie-do-outsourcing-de-impressao-2024-2025\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">DOSSI\u00ca DO OUTSOURCING DE IMPRESS\u00c3O 2024-2025: 6\u00aa edi\u00e7\u00e3o com os dados do mercado segundo a PrintWayy<\/span><\/b><\/a><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\"><br \/>\n<\/span><br \/>\n<a href=\"https:\/\/printwayy.com\/blog\/impressao-em-nuvem-e-aliada-ao-trabalho-hibrido-nas-empresas\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">Impress\u00e3o em nuvem \u00e9 aliada ao trabalho h\u00edbrido nas empresas<\/span><\/b><\/a><\/p>\n<p><a href=\"https:\/\/printwayy.com\/blog\/sustentabilidade-digital-tecnologia-meio-ambiente-e-conscientizacao\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">Sustentabilidade digital: tecnologia, meio ambiente e conscientiza\u00e7\u00e3o<\/span><\/b><\/a><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Mudan\u00e7as significativas<\/span><\/b><span data-contrast=\"auto\"> no mercado j\u00e1 est\u00e3o em andamento, com a\u00a0consolida\u00e7\u00e3o e a colabora\u00e7\u00e3o entre fabricantes,\u00a0que\u00a0marcaram\u00a02025 e continuar\u00e3o em 2026.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">O<\/span><b><span data-contrast=\"auto\">\u00a0impacto da IA\u00a0<\/span><\/b><span data-contrast=\"auto\">tende a se intensificar<\/span><span data-contrast=\"auto\">, \u00e0 medida que os adotantes bem-sucedidos passem\u00a0a se distanciar daqueles que ficaram para tr\u00e1s na ado\u00e7\u00e3o da tecnologia.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">\u270f\ufe0f\u00a0Relacionados no Blog:<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/printwayy.com\/blog\/o-hype-das-ias-acoes-humanizadas-e-o-sedentarismo-cognitivo\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">O hype das IAs, a\u00e7\u00f5es humanizadas e o sedentarismo cognitivo<\/span><\/b><\/a><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\"><br \/>\n<\/span><br \/>\n<a href=\"https:\/\/printwayy.com\/blog\/ia-no-dragon-a-inteligencia-artificial-como-aliada-na-reposicao-de-suprimentos\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">IA no Dragon: a Intelig\u00eancia Artificial como aliada na reposi\u00e7\u00e3o de suprimentos<\/span><\/b><\/a> <span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"auto\">A\u00a0<\/span><b><span data-contrast=\"auto\">diferencia\u00e7\u00e3o\u00a0competitiva\u00a0<\/span><\/b><span data-contrast=\"auto\">estar\u00e1\u00a0apoiada em<\/span><b><span data-contrast=\"auto\">\u00a0software e servi\u00e7os<\/span><\/b><span data-contrast=\"auto\">,\u00a0enquanto\u00a0a integra\u00e7\u00e3o com ecossistemas de TI e dados ser\u00e1 requisito b\u00e1sico.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Diante a esse cen\u00e1rio, foram mapeados os principais movimentos que devem definir o futuro da \u00e1rea. A seguir, est\u00e3o as 10 tend\u00eancias que fabricantes e parceiros precisar\u00e3o dominar\u00a0nos pr\u00f3ximos meses, a fim de manter sua relev\u00e2ncia e competitividade no mercado.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\"><br \/>\n<\/span><\/p>\n<h2 style=\"text-align: center;\"><b><span data-contrast=\"auto\">Tend\u00eancias da ind\u00fastria de impress\u00e3o em 2026, pela\u00a0Quocirca<\/span><\/b><\/h2>\n<div id=\"attachment_8683\" style=\"width: 738px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8683\" class=\"wp-image-8683 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/02\/industria-de-impressao-quocirca-2026.png\" alt=\"Recorte do artigo Print Industry Trends, 2026, disponibilizado no site da Quocirca.\" width=\"728\" height=\"542\" \/><p id=\"caption-attachment-8683\" class=\"wp-caption-text\">Fonte: quocirca.com<\/p><\/div>\n<p>&nbsp;<\/p>\n<h5 style=\"text-align: justify;\"><b><span data-contrast=\"auto\">1. A maturidade da IA no ambiente de trabalho ir\u00e1 acelerar a digitaliza\u00e7\u00e3o<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">O aumento da demanda por dados\u00a0para\u00a0viabilizar processos automatizados e orientados por IA vai impulsionar a digitaliza\u00e7\u00e3o dos fluxos de trabalho que ainda dependem de papel.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">As impressoras multifuncionais devem ser posicionadas como dispositivos seguros, capazes de facilitar fluxos de trabalho com\u00a0IA,\u00a0operando\u00a0em conjunto com solu\u00e7\u00f5es inteligentes.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Para isso, os fabricantes precisar\u00e3o desenvolver capacidades de governan\u00e7a de IA garantindo a prote\u00e7\u00e3o de dados sens\u00edveis ao longo de todo o seu ciclo de vida.<\/span><\/p>\n<h5 style=\"text-align: justify;\"><b><span data-contrast=\"auto\">2. Ambientes de impress\u00e3o e captura preparados para IA gerar\u00e3o novo valor<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">A integra\u00e7\u00e3o da IA diretamente nos <\/span><i><span data-contrast=\"auto\">chipsets<\/span><\/i><span data-contrast=\"auto\">\u00a0das multifuncionais, o desenvolvimento da alfabetiza\u00e7\u00e3o em IA entre equipes\u00a0comerciais e parceiros, e a cria\u00e7\u00e3o de ofertas de impress\u00e3o com IA focadas em fun\u00e7\u00f5es espec\u00edficas (integradas a sistemas CRM e ERP) devem ser prioridade.<\/span><\/p>\n<h5 style=\"text-align: justify;\"><b><span data-contrast=\"auto\">3. A nuvem h\u00edbrida prevalecer\u00e1, impulsionada por seguran\u00e7a e soberania de dados<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">A infraestrutura em nuvem ir\u00e1 evoluir para atender \u00e0s demandas da IA em processamento, armazenamento e acesso a dados com baixa lat\u00eancia. Os fabricantes precisar\u00e3o alinhar seus portf\u00f3lios de solu\u00e7\u00f5es \u00e0s diferentes exig\u00eancias dos clientes em rela\u00e7\u00e3o \u00e0 seguran\u00e7a, soberania e governan\u00e7a de dados.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\"><b>4. A for\u00e7a do trabalho multi geracional influenciar\u00e1 a ado\u00e7\u00e3o de tecnologia para ambientes de trabalho inteligentes<\/b><\/span><\/h4>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">A transi\u00e7\u00e3o para o trabalho h\u00edbrido refor\u00e7ou a import\u00e2ncia estrat\u00e9gica do escrit\u00f3rio f\u00edsico, especialmente para profissionais mais jovens (entre 18 e 34 anos), que valorizam a tecnologia dispon\u00edvel nesses espa\u00e7os.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Ambientes de impress\u00e3o est\u00e1ticos e isolados n\u00e3o atendem \u00e0s necessidades de nativos digitais altamente m\u00f3veis, tornando essencial a moderniza\u00e7\u00e3o da infraestrutura.<\/span><\/p>\n<h5 style=\"text-align: justify;\"><b><span data-contrast=\"auto\">5. A gest\u00e3o de identidade se tornar\u00e1 a base da seguran\u00e7a de impress\u00e3o<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Em 2026, a autentica\u00e7\u00e3o de dispositivos multifuncionais de impress\u00e3o e captura evoluir\u00e1 de credenciais b\u00e1sicas para estruturas robustas, centradas na identidade.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Os fabricantes precisar\u00e3o preparar a infraestrutura de impress\u00e3o para um futuro sem senhas, incorporando autentica\u00e7\u00e3o avan\u00e7ada nos dispositivos e integrando a plataformas de gest\u00e3o de identidade.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5 style=\"text-align: justify;\"><strong>6. A seguran\u00e7a orientada por IA ser\u00e1 essencial para a prote\u00e7\u00e3o dos <i>endpoints <\/i>de impress\u00e3o\u00a0<\/strong><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">A IA deixar\u00e1 de atuar apenas como uma camada reativa de seguran\u00e7a e passar\u00e1 a ser um mecanismo de defesa proativo e embarcado em toda a frota de impress\u00e3o.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">O uso de\u00a0<\/span><a href=\"https:\/\/printwayy.com\/blog\/entre-no-mundo-do-machine-learning-aplicacoes-beneficios-dicas-de-filmes-e-documentarios\/\" target=\"_blank\" rel=\"noopener\"><b><i><span data-contrast=\"none\">machine learning<\/span><\/i><\/b><\/a><b><i><span data-contrast=\"auto\">\u00a0<\/span><\/i><\/b><span data-contrast=\"auto\">no pr\u00f3prio dispositivo e de an\u00e1lises comportamentais cont\u00ednuas nos fluxos de impress\u00e3o e captura ser\u00e1 a base para uma defesa mais robusta contra amea\u00e7as cibern\u00e9ticas impulsionadas por IA.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5 style=\"text-align: justify;\"><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\"><strong>7.<\/strong> <\/span><b><span data-contrast=\"auto\">A contagem regressiva do \u201cQ-day\u201d: dispositivos resistentes \u00e0 computa\u00e7\u00e3o qu\u00e2ntica<\/span><\/b><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">O ano de 2026 marcar\u00e1 um ponto de inflex\u00e3o na ado\u00e7\u00e3o de dispositivos a ataques qu\u00e2nticos. <\/span><\/p>\n<p><span data-contrast=\"auto\">Dois ter\u00e7os dos tomadores de decis\u00e3o em TI\u00a0afirmam que a prote\u00e7\u00e3o contra amea\u00e7as qu\u00e2nticas \u00e9 importante, e o mercado dever\u00e1 acelerar a disponibilidade e a ado\u00e7\u00e3o de hardware e software projetados para resistir a ataques baseados em computa\u00e7\u00e3o qu\u00e2ntica no futuro.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5><b><span data-contrast=\"auto\">8. Design circular e longevidade dos dispositivos impulsionar\u00e3o a inova\u00e7\u00e3o<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Regulamenta\u00e7\u00f5es como a ESPR (<\/span><i><span data-contrast=\"auto\">Ecodesign for\u00a0Sustainable\u00a0Products\u00a0Regulation<\/span><\/i><span data-contrast=\"auto\">), aliadas a metas internas de sustentabilidade, est\u00e3o levando\u00a0os fabricantes a\u00a0projetarem\u00a0dispositivos com foco em durabilidade, reparabilidade,\u00a0reutiliza\u00e7\u00e3o, remanufatura e reciclagem.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Nesse contexto, a diferencia\u00e7\u00e3o do hardware estar\u00e1 cada vez mais ligada ao desempenho em sustentabilidade, e n\u00e3o apenas \u00e0s especifica\u00e7\u00f5es t\u00e9cnicas.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5><b><span data-contrast=\"auto\">9. A automa\u00e7\u00e3o de fluxos de trabalho digitais abrir\u00e1 novas fontes de receita<\/span><\/b><\/h5>\n<p><span data-contrast=\"auto\">Dois ter\u00e7os dos tomadores de decis\u00e3o em TI esperam que os volumes de digitaliza\u00e7\u00e3o aumentem em 2026, \u00e0 medida que os fluxos de trabalho legados sejam convertidos para o meio digital.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Servi\u00e7os inteligentes de fluxo de trabalho baseados em plataformas representar\u00e3o novas oportunidades, enquanto os fabricantes evoluem para parceiros de transforma\u00e7\u00e3o.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\"><strong>10.<\/strong> <\/span><b><span data-contrast=\"auto\">O parceiro de impress\u00e3o da pr\u00f3xima gera\u00e7\u00e3o liderar\u00e1 a transi\u00e7\u00e3o para servi\u00e7os digitais<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Para permanecerem relevantes, os fabricantes e parceiros precisar\u00e3o evoluir rapidamente, oferecendo uma gama mais ampla de servi\u00e7os e consultoria em nuvem, seguran\u00e7a, sustentabilidade e IA.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Os mais bem-sucedidos deixar\u00e3o de atuar exclusivamente como especialistas em MPS baseados em impress\u00e3o e passar\u00e3o a ser provedores mais amplos de servi\u00e7os de TI, entregando solu\u00e7\u00f5es profundas integradas que sustentam processos de neg\u00f3cios orientados por dados e impulsionados por IA.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Ap\u00f3s disponibilizar as tend\u00eancias, o artigo refor\u00e7a que a transforma\u00e7\u00e3o na ind\u00fastria n\u00e3o \u00e9 algo distante, e que j\u00e1 est\u00e1 acontecendo. Neste ano,\u00a0veremos os principais stakeholders avan\u00e7ando rapidamente para ampliar suas ofertas no que tange \u00e0\u00a0<\/span><b><span data-contrast=\"auto\">seguran\u00e7a<\/span><\/b><span data-contrast=\"auto\">,\u00a0<\/span><b><span data-contrast=\"auto\">nuvem<\/span><\/b><span data-contrast=\"auto\">,\u00a0<\/span><b><span data-contrast=\"auto\">IA\u00a0<\/span><\/b><span data-contrast=\"auto\">e\u00a0<\/span><b><span data-contrast=\"auto\">sustentabilidade,<\/span><\/b><span data-contrast=\"auto\">\u00a0desenvolvendo solu\u00e7\u00f5es sob\u00a0medida para v\u00e1rios portes, de\u00a0grandes\u00a0empresas \u00e0\u00a0PMEs.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<h5><b><span data-contrast=\"auto\">Boas-vindas oficial do blog a 2026!<\/span><\/b><\/h5>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Essa\u00a0foi\u00a0nossa\u00a0primeira publica\u00e7\u00e3o do ano, e muitas outras est\u00e3o\u00a0a caminho.\u00a0A cada 15 dias, voc\u00ea encontra um novo artigo para se atualizar e complementar seus conhecimentos de mercado.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Ao assinar a<\/span><b><span data-contrast=\"auto\">\u00a0<\/span><\/b><a href=\"https:\/\/materiais.printwayy.com\/newswayy-pt\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">NewsWayy<\/span><\/b><\/a><span data-contrast=\"auto\">,\u00a0nossa newsletter,\u00a0enviamos\u00a0para o seu\u00a0e-mail\u00a0uma curadoria de conte\u00fados, inclusive indicando o que foi\u00a0compartilhado aqui;\u00a0inscreva-se para ser avisado de tudo!<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/materiais.printwayy.com\/newswayy-pt\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8392 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2025\/04\/MKT_NewsWayy_Assine-2025.png\" alt=\"Convite para assinar a NewsWayy, a newsletter da PrintWayy.\" width=\"1920\" height=\"1080\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Esteja atento \u00e0s tend\u00eancias para a ind\u00fastria de impress\u00e3o em 2026, mapeadas pela Quocirca, refer\u00eancia em pesquisa e an\u00e1lise do setor.","protected":false},"author":11,"featured_media":8684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","episode_type":"audio","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[243],"tags":[627,68,67],"series":[],"class_list":["post-8681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-variedades","tag-mercado-de-impressao","tag-tecnologia","tag-tendencias"],"episode_featured_image":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/02\/tendencias-industria-de-impressao-2.png","episode_player_image":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/02\/tendencias-industria-de-impressao-2.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":[],"rssFeedUrl":"https:\/\/printwayy.com\/blog\/feed\/podcast\/blog-da-printwayy","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"RlsAhK7iL2\"><a href=\"https:\/\/printwayy.com\/blog\/10-tendencias-da-industria-de-impressao-em-2026-pela-quocirca\/\">10 tend\u00eancias da ind\u00fastria de impress\u00e3o em 2026, pela Quocirca<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/printwayy.com\/blog\/10-tendencias-da-industria-de-impressao-em-2026-pela-quocirca\/embed\/#?secret=RlsAhK7iL2\" width=\"500\" height=\"350\" title=\"&#8220;10 tend\u00eancias da ind\u00fastria de impress\u00e3o em 2026, pela Quocirca&#8221; &#8212; Blog da PrintWayy\" data-secret=\"RlsAhK7iL2\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! 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