{"id":8920,"date":"2026-06-29T06:50:07","date_gmt":"2026-06-29T09:50:07","guid":{"rendered":"https:\/\/printwayy.com\/blog\/?p=8920"},"modified":"2026-06-29T08:48:28","modified_gmt":"2026-06-29T11:48:28","slug":"integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia","status":"publish","type":"post","link":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/","title":{"rendered":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8921 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA.png\" alt=\"Ilustra\u00e7\u00e3o de uma vela dentro de um suporte e, ao lado, um vidro de ess\u00eancia que possui o \u00edcone de bal\u00e3o de conversa no r\u00f3tulo.\" width=\"1920\" height=\"1000\" \/><\/p>\n<h5><span data-contrast=\"none\"><span class=\"TextRun SCXW17986786 BCX8\" lang=\"PT-BR\" xml:lang=\"PT-BR\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW17986786 BCX8\">\u25b6\ufe0f Clique no play e aproveite a vers\u00e3o em \u00e1udio deste conte\u00fado agora mesmo! Voc\u00ea tamb\u00e9m pode ouvir pelo Spotify, \u00e9 s\u00f3 acessar pelo t\u00edtulo do post aqui\u00a0<\/span><span class=\"NormalTextRun SCXW17986786 BCX8\">embaixo<\/span><span class=\"NormalTextRun SCXW17986786 BCX8\">:<\/span><\/span><\/span><\/h5>\n<iframe src=\"https:\/\/open.spotify.com\/embed\/?uri=spotify:episode:3uNn0WjC7RxVbvWTmCKBEb?si=T9zazQVfRAuBn8pe1HSrBg\" width=\"100%\" height=\"80\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" style=\"max-width:100%px;max-height:80px;min-height:80px;\"><\/iframe>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">A algumas publica\u00e7\u00f5es, chamei o que estamos vivendo de\u00a0<\/span><a href=\"https:\/\/printwayy.com\/blog\/o-hype-das-ias-acoes-humanizadas-e-o-sedentarismo-cognitivo\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">hype das IAs<\/span><\/b><\/a><span data-contrast=\"none\">, mas elas est\u00e3o\u00a0indo al\u00e9m de apenas\u00a0um\u00a0assunto do momento e\u00a0causando transforma\u00e7\u00f5es definitivas, ocupando o cotidiano dentro e fora das empresas.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Em 2018,\u00a0quando falamos\u00a0no blog sobre a\u00a0<\/span><a href=\"https:\/\/printwayy.com\/blog\/atendimento-rapido-e-a-importancia-de-um-chat-online\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">import\u00e2ncia do chat online,<\/span><\/b><\/a><span data-contrast=\"none\">\u00a0mal sab\u00edamos o quanto\u00a0o atendimento ao cliente\u00a0teria evolu\u00eddo\u00a0em 2026,\u00a0agora\u00a0dominado\u00a0pelas<\/span><b><span data-contrast=\"none\">\u00a0intelig\u00eancias\u00a0artificiais conversacionais<\/span><\/b><span data-contrast=\"none\">, e n\u00e3o\u00a0(tanto)\u00a0por\u00a0pessoas.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Por\u00e9m, \u00e9\u00a0frustrante\u00a0em um atendimento\u00a0receber\u00a0respostas automatizadas\u00a0que, al\u00e9m de n\u00e3o resolver\u00a0o seu\u00a0problema,\u00a0demora para direcionar ao atendimento humano\u00a0e\u00a0faz voc\u00ea repetir tudo o que j\u00e1 tinha contado anteriormente.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Diante desse\u00a0contexto,\u00a0precisamos refor\u00e7ar\u00a0atributos\u00a0do\u00a0suporte\u00a0ao cliente\u00a0que nunca\u00a0podem\u00a0ser\u00a0deixados\u00a0de lado:\u00a0a\u00a0<\/span><b><span data-contrast=\"none\">empatia<\/span><\/b><span data-contrast=\"none\">,\u00a0<\/span><b><span data-contrast=\"none\">escuta ativa<\/span><\/b><span data-contrast=\"none\">\u00a0e\u00a0<\/span><b><span data-contrast=\"none\">personaliza\u00e7\u00e3o<\/span><\/b><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">As novas tecnologias\u00a0ajudam em muitos aspectos, mas empreg\u00e1-las como \u00fanica fonte de solu\u00e7\u00e3o\u00a0de problemas\u00a0n\u00e3o ir\u00e1\u00a0funcionar, apenas deixar clientes cada vez mais\u00a0decepcionados\u00a0e procurando pela concorr\u00eancia.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Neste conte\u00fado,\u00a0trazemos\u00a0pontos de vista\u00a0a partir de informa\u00e7\u00f5es\u00a0de consumidores e empresas\u00a0sobre o assunto,\u00a0al\u00e9m da opini\u00e3o de quem\u00a0v\u00ea\u00a0de perto\u00a0o atendimento\u00a0ao\u00a0cliente\u00a0feito\u00a0na\u00a0PrintWayy.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<h2 style=\"text-align: center;\"><b><span data-contrast=\"none\">A busca pelo equil\u00edbrio entre o atendimento humano e a IA conversacional<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h2>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">O aumento do atendimento\u00a0automatizado por\u00a0IAs\u00a0est\u00e1\u00a0transformando a experi\u00eancia do cliente, mas os dados apontam que a tecnologia atuando sozinha n\u00e3o entrega o esperado.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">A\u00a0plataforma\u00a0Twilio\u00a0realizou\u00a0em 2025\u00a0o\u00a0relat\u00f3rio\u00a0<\/span><span data-contrast=\"auto\">&#8220;<\/span><a href=\"https:\/\/www.twilio.com\/pt-br\/report\/Inside-the-Conversational-AI-Revolution\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">Por dentro da revolu\u00e7\u00e3o da IA conversacional<\/span><\/b><\/a><span data-contrast=\"none\">&#8220;,\u00a0com base em 4.800 consumidores e 457 l\u00edderes de neg\u00f3cios em todo o mundo,\u00a0sobre\u00a0suas\u00a0prefer\u00eancias e estrat\u00e9gias de IA conversacional, e muitas an\u00e1lises podem ser\u00a0obtidas a partir dele.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Existe uma diferen\u00e7a significativa entre a percep\u00e7\u00e3o das empresas e dos clientes quanto ao uso de\u00a0IAs\u00a0conversacionais:\u00a0enquanto 90% das organiza\u00e7\u00f5es acreditam\u00a0que eles est\u00e3o satisfeitos,\u00a0<\/span><b><span data-contrast=\"none\">apenas 59% dos consumidores\u00a0<\/span><\/b><span data-contrast=\"none\">de fato pensam assim.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">J\u00e1\u00a0quanto\u00a0a substitui\u00e7\u00e3o dos agentes humanos\u00a0por IA,\u00a0mesmo que 83% dos l\u00edderes considerem\u00a0isso poss\u00edvel,\u00a0<\/span><b><span data-contrast=\"none\">78% dos consumidores<\/span><\/b><span data-contrast=\"none\">\u00a0afirmam que, quando existe a necessidade,\u00a0<\/span><b><span data-contrast=\"none\">ser atendido por pessoas \u00e9 fundamental<\/span><\/b><span data-contrast=\"none\">, valorizando a sensa\u00e7\u00e3o de serem compreendidos de maneira descomplicada.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Ao mencionar\u00a0o\u00a0tempo de espera para o atendimento, a\u00a0flexibilidade\u00a0entre\u00a0aguardar para falar com um humano \u00e9 maior do que para se comunicar com um agente de IA.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">As\u00a0<\/span><b><span data-contrast=\"none\">pessoas\u00a0<\/span><\/b><span data-contrast=\"none\">est\u00e3o dispostas a\u00a0<\/span><b><span data-contrast=\"none\">esperar\u00a0at\u00e9 8,5 minutos<\/span><\/b><span data-contrast=\"none\">\u00a0para falar com outras, enquanto a toler\u00e2ncia<\/span><b><span data-contrast=\"none\">\u00a0por IA \u00e9 de 4,3<\/span><\/b><span data-contrast=\"none\">\u00a0<\/span><b><span data-contrast=\"none\">minutos<\/span><\/b><span data-contrast=\"none\">.\u00a0De acordo com\u00a0o relat\u00f3rio, a\u00a0velocidade\u00a0ainda\u00a0\u00e9 um ponto importante,\u00a0mas,\u00a0junto a ela, a\u00a0intera\u00e7\u00e3o\u00a0precisa ser\u00a0natural, relevante e humana.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Os consumidores tamb\u00e9m demonstraram\u00a0resist\u00eancia\u00a0em ter seu\u00a0primeiro contato com a IA,\u00a0apenas\u00a0<\/span><b><span data-contrast=\"none\">46%<\/span><\/b><span data-contrast=\"none\">\u00a0<\/span><b><span data-contrast=\"none\">buscam proativamente<\/span><\/b><span data-contrast=\"none\">\u00a0por esse tipo de suporte.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">E, o principal desafio nem est\u00e1 na tecnologia em si, mas na forma como ela \u00e9 aplicada.<\/span><b><span data-contrast=\"none\">\u00a0Somente 39%<\/span><\/b><span data-contrast=\"none\">\u00a0dos\u00a0consumidores\u00a0descrevem os agentes de IA como \u00fateis, enquanto\u00a0<\/span><b><span data-contrast=\"none\">51%\u00a0<\/span><\/b><span data-contrast=\"none\">afirmam que eles<\/span><b><span data-contrast=\"none\">\u00a0soam rob\u00f3ticos<\/span><\/b><span data-contrast=\"none\">.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Inicialmente, eu trouxe uma situa\u00e7\u00e3o\u00a0exemplo\u00a0em que o problema n\u00e3o foi resolvido e, ap\u00f3s ser transferido a um humano,\u00a0\u00e9 necess\u00e1rio\u00a0explicar o problema novamente;\u00a0esse cen\u00e1rio \u00e9 mais comum do que parece.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><b><span data-contrast=\"none\">54%\u00a0dos consumidores<\/span><\/b><span data-contrast=\"none\">\u00a0alegaram que os agentes de IA raramente ou nunca t\u00eam o contexto das intera\u00e7\u00f5es pr\u00e9vias. E, quando essas intera\u00e7\u00f5es s\u00e3o transferidas da IA para um agente humano,\u00a0<\/span><b><span data-contrast=\"none\">apenas\u00a015% dos clientes<\/span><\/b><span data-contrast=\"none\">\u00a0consideram que o contexto completo da conversa foi compartilhado.\u00a0<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">A seguir, inclu\u00edmos outros n\u00fameros divulgados pela pesquisa para voc\u00ea conferir, que falam sobre repetitividade\u00a0e n\u00e3o resolu\u00e7\u00e3o de problemas:<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p>\n<div id=\"attachment_8922\" style=\"width: 1181px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8922\" class=\"wp-image-8922 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/relatorio-twilio-ia-2026.png\" alt=\"Outros dados disponibilizados pela pesquisa.\" width=\"1171\" height=\"550\" \/><p id=\"caption-attachment-8922\" class=\"wp-caption-text\">Fonte: Relat\u00f3rio &#8220;Por dentro da revolu\u00e7\u00e3o da IA conversacional&#8221;, produzido pela Twilio em 2025.<span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/p><\/div>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">Os n\u00fameros indicam que temos muito a evoluir ainda, e o futuro do atendimento est\u00e1 no equil\u00edbrio. A IA pode assumir tarefas operacionais e repetitivas, enquanto as pessoas agem em situa\u00e7\u00f5es que demandam situa\u00e7\u00f5es complexas e delicadas:\u00a0<\/span><\/p>\n<blockquote>\n<h5 style=\"text-align: justify;\"><i><span data-contrast=\"none\">&#8220;A\u00a0IA pode fazer a triagem dos problemas, reunir informa\u00e7\u00f5es para contextualiza\u00e7\u00e3o, realizar tarefas repetitivas e esbo\u00e7ar as pr\u00f3ximas etapas.\u00a0A fun\u00e7\u00e3o dos humanos: os agentes humanos contribuem com a intelig\u00eancia emocional, a viv\u00eancia e a tomada de decis\u00f5es necess\u00e1rias para lidar com quest\u00f5es complexas ou delicadas.\u00a0Compreender essas fun\u00e7\u00f5es e estruturar os processos a partir delas \u00e9 a primeira etapa para criar um contato h\u00edbrido realmente eficiente.&#8221;<\/span><\/i><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0}\">\u00a0<\/span><\/h5>\n<\/blockquote>\n<h2 style=\"text-align: center;\"><b><span data-contrast=\"none\">Somos especialistas no seu atendimento<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h2>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">E n\u00e3o somos apenas n\u00f3s que estamos falando, claro. O suporte da\u00a0PrintWayy\u00a0recebe\u00a0constantes\u00a0feedbacks sobre como\u00a0conduz\u00a0as conversas com os clientes, e as avalia\u00e7\u00f5es s\u00e3o majoritariamente positivas. \u00c9 um trabalho que envolve todo o time, que busca por\u00a0solu\u00e7\u00f5es de maneira emp\u00e1tica e \u00e1gil.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Para o coordenador Diego Carvalho, cada situa\u00e7\u00e3o que chega at\u00e9 o\u00a0time\u00a0tem um contexto, e n\u00e3o devem ser tratadas da mesma forma:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:279}\">\u00a0<\/span><\/p>\n<blockquote>\n<h5 style=\"text-align: justify;\"><i><span data-contrast=\"auto\">&#8220;Hoje em dia a gente fala muito sobre IA, automa\u00e7\u00e3o e novas tecnologias, e realmente tudo isso ajuda bastante no dia a dia. Mas, na minha vis\u00e3o, nada substitui completamente o contato humano.<\/span><\/i><\/h5>\n<h5 style=\"text-align: justify;\"><\/h5>\n<h5 style=\"text-align: justify;\"><i><span data-contrast=\"auto\">Quem trabalha com suporte sabe que muitas vezes o cliente n\u00e3o precisa apenas de uma resposta r\u00e1pida. Ele precisa ser ouvido, entender que algu\u00e9m est\u00e1 acompanhando o problema e se importando em ajudar. \u00c9 a\u00ed que entram a escuta ativa, a empatia e a personaliza\u00e7\u00e3o do atendimento.<\/span><\/i><\/h5>\n<h5 style=\"text-align: justify;\"><\/h5>\n<h5 style=\"text-align: justify;\"><i><span data-contrast=\"auto\">Na\u00a0PrintWayy, eu acredito que a tecnologia deve servir para nos tornar mais eficientes, mas sem perder aquilo que faz diferen\u00e7a para o cliente: a aten\u00e7\u00e3o e o cuidado em cada atendimento. Cada situa\u00e7\u00e3o tem seu contexto, sua urg\u00eancia e sua necessidade, e tratar tudo da mesma forma nem sempre \u00e9 o melhor caminho.<\/span><\/i><\/h5>\n<h5 style=\"text-align: justify;\"><\/h5>\n<h5 style=\"text-align: justify;\"><i><span data-contrast=\"auto\">No fim das contas, a IA \u00e9 uma excelente ferramenta, mas s\u00e3o as pessoas que criam conex\u00e3o, passam confian\u00e7a e transformam um atendimento comum em uma experi\u00eancia positiva. E isso continua fazendo toda a diferen\u00e7a.&#8221;<\/span><\/i><\/h5>\n<h5 style=\"text-align: justify;\"><\/h5>\n<h5 style=\"text-align: justify;\"><span data-contrast=\"auto\">Diego Carvalho \u2013 Coordenador de Suporte e\u00a0Customer\u00a0Success\u00a0na\u00a0PrintWayy<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/h5>\n<\/blockquote>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Al\u00e9m de um atendimento qualificado, tamb\u00e9m oferecemos uma base de conhecimento sobre o sistema a partir da\u00a0<\/span><a href=\"https:\/\/help.printwayy.com\/\" target=\"_blank\" rel=\"noopener\"><b><span data-contrast=\"none\">Central de Ajuda<\/span><\/b><\/a><span data-contrast=\"auto\">,<\/span><span data-contrast=\"auto\">\u00a0que disp\u00f5e de\u00a0diversos artigos\u00a0para responder d\u00favidas r\u00e1pidas e\u00a0trazer\u00a0tutoriais.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">Nossos clientes tamb\u00e9m contam com treinamentos de todos os m\u00f3dulos a serem assistidos pela plataforma Kubo, garantindo amplo entendimento sobre o sistema e podendo consultar quando quiser.<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"auto\">O\u00a0suporte tamb\u00e9m j\u00e1\u00a0foi destaque\u00a0no blog,\u00a0na publica\u00e7\u00e3o indicada aqui embaixo. Te convido a ler (ou ouvir) para saber um pouco mais!<\/span><span data-ccp-props=\"{&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/printwayy.com\/blog\/atendimento-com-qualidade-conheca-o-suporte-de-excelencia-da-printwayy\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8407 size-full\" src=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2025\/05\/suporte-de-excelencia-printwayy.png\" alt=\"Ilustra\u00e7\u00e3o de uma boia em alto mar.\" width=\"1920\" height=\"1000\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.","protected":false},"author":11,"featured_media":8923,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","episode_type":"audio","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[314],"tags":[252,361,706,254],"series":[],"class_list":["post-8920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-suporte-tecnico","tag-atendimento-ao-cliente","tag-ia","tag-inteligencia-artificial-conversacional","tag-suporte-tecnico"],"episode_featured_image":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","episode_player_image":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"light","subscribeUrls":[],"rssFeedUrl":"https:\/\/printwayy.com\/blog\/feed\/podcast\/blog-da-printwayy","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"j1nBcgyVEv\"><a href=\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\">Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/embed\/#?secret=j1nBcgyVEv\" width=\"500\" height=\"350\" title=\"&#8220;Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia&#8221; &#8212; Blog da PrintWayy\" data-secret=\"j1nBcgyVEv\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia<\/title>\n<meta name=\"description\" content=\"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia\" \/>\n<meta property=\"og:description\" content=\"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog da PrintWayy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/app.printwayy\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T09:50:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-29T11:48:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Millene Bolsi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Millene Bolsi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\"},\"author\":{\"name\":\"Millene Bolsi\",\"@id\":\"https:\/\/printwayy.com\/blog\/#\/schema\/person\/6e78933f22a662a2fd68c9a17eb340d6\"},\"headline\":\"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia\",\"datePublished\":\"2026-06-29T09:50:07+00:00\",\"dateModified\":\"2026-06-29T11:48:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\"},\"wordCount\":1181,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/printwayy.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png\",\"keywords\":[\"atendimento ao cliente\",\"IA\",\"intelig\u00eancia artificial conversacional\",\"suporte t\u00e9cnico\"],\"articleSection\":[\"Suporte T\u00e9cnico\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\",\"url\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\",\"name\":\"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia\",\"isPartOf\":{\"@id\":\"https:\/\/printwayy.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png\",\"datePublished\":\"2026-06-29T09:50:07+00:00\",\"dateModified\":\"2026-06-29T11:48:28+00:00\",\"description\":\"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.\",\"breadcrumb\":{\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage\",\"url\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png\",\"contentUrl\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png\",\"width\":330,\"height\":290,\"caption\":\"Ilustra\u00e7\u00e3o de uma vela dentro de um suporte e, ao lado, um vidro de ess\u00eancia que possui o \u00edcone de bal\u00e3o de conversa no r\u00f3tulo.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/printwayy.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/printwayy.com\/blog\/#website\",\"url\":\"https:\/\/printwayy.com\/blog\/\",\"name\":\"Blog da PrintWayy\",\"description\":\"Conte\u00fado e materiais relacionados ao outsourcing de impress\u00e3o e impress\u00f5es corporativas.\",\"publisher\":{\"@id\":\"https:\/\/printwayy.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/printwayy.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/printwayy.com\/blog\/#organization\",\"name\":\"PrintWayy\",\"url\":\"https:\/\/printwayy.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/printwayy.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2022\/01\/LOGOpRINTWAYY.jpg\",\"contentUrl\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2022\/01\/LOGOpRINTWAYY.jpg\",\"width\":800,\"height\":800,\"caption\":\"PrintWayy\"},\"image\":{\"@id\":\"https:\/\/printwayy.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/app.printwayy\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/printwayy.com\/blog\/#\/schema\/person\/6e78933f22a662a2fd68c9a17eb340d6\",\"name\":\"Millene Bolsi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/printwayy.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2023\/04\/Fotografia-Millene-PW-150x150.png\",\"contentUrl\":\"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2023\/04\/Fotografia-Millene-PW-150x150.png\",\"caption\":\"Millene Bolsi\"},\"description\":\"Analista de Marketing na PrintWayy\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/millenebolsi\/\"],\"url\":\"https:\/\/printwayy.com\/blog\/author\/millene-bolsi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia","description":"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/","og_locale":"pt_BR","og_type":"article","og_title":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia","og_description":"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.","og_url":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/","og_site_name":"Blog da PrintWayy","article_publisher":"https:\/\/www.facebook.com\/app.printwayy","article_published_time":"2026-06-29T09:50:07+00:00","article_modified_time":"2026-06-29T11:48:28+00:00","og_image":[{"width":1920,"height":1000,"url":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA.png","type":"image\/png"}],"author":"Millene Bolsi","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Millene Bolsi","Est. tempo de leitura":"6 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#article","isPartOf":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/"},"author":{"name":"Millene Bolsi","@id":"https:\/\/printwayy.com\/blog\/#\/schema\/person\/6e78933f22a662a2fd68c9a17eb340d6"},"headline":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia","datePublished":"2026-06-29T09:50:07+00:00","dateModified":"2026-06-29T11:48:28+00:00","mainEntityOfPage":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/"},"wordCount":1181,"commentCount":0,"publisher":{"@id":"https:\/\/printwayy.com\/blog\/#organization"},"image":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage"},"thumbnailUrl":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","keywords":["atendimento ao cliente","IA","intelig\u00eancia artificial conversacional","suporte t\u00e9cnico"],"articleSection":["Suporte T\u00e9cnico"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/","url":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/","name":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia","isPartOf":{"@id":"https:\/\/printwayy.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage"},"image":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage"},"thumbnailUrl":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","datePublished":"2026-06-29T09:50:07+00:00","dateModified":"2026-06-29T11:48:28+00:00","description":"O equil\u00edbrio entre atendimento humano e IA \u00e9 essencial para oferecer uma boa experi\u00eancia ao cliente, combinando agilidade e empatia.","breadcrumb":{"@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#primaryimage","url":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","contentUrl":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2026\/06\/atendimento-humano-e-IA-2.png","width":330,"height":290,"caption":"Ilustra\u00e7\u00e3o de uma vela dentro de um suporte e, ao lado, um vidro de ess\u00eancia que possui o \u00edcone de bal\u00e3o de conversa no r\u00f3tulo."},{"@type":"BreadcrumbList","@id":"https:\/\/printwayy.com\/blog\/integrando-o-atendimento-humano-e-a-ia-sem-perder-a-essencia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/printwayy.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Integrando o atendimento humano e a IA\u00a0sem perder a ess\u00eancia"}]},{"@type":"WebSite","@id":"https:\/\/printwayy.com\/blog\/#website","url":"https:\/\/printwayy.com\/blog\/","name":"Blog da PrintWayy","description":"Conte\u00fado e materiais relacionados ao outsourcing de impress\u00e3o e impress\u00f5es corporativas.","publisher":{"@id":"https:\/\/printwayy.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/printwayy.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/printwayy.com\/blog\/#organization","name":"PrintWayy","url":"https:\/\/printwayy.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/printwayy.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2022\/01\/LOGOpRINTWAYY.jpg","contentUrl":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2022\/01\/LOGOpRINTWAYY.jpg","width":800,"height":800,"caption":"PrintWayy"},"image":{"@id":"https:\/\/printwayy.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/app.printwayy"]},{"@type":"Person","@id":"https:\/\/printwayy.com\/blog\/#\/schema\/person\/6e78933f22a662a2fd68c9a17eb340d6","name":"Millene Bolsi","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/printwayy.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2023\/04\/Fotografia-Millene-PW-150x150.png","contentUrl":"https:\/\/printwayy.com\/blog\/wp-content\/uploads\/2023\/04\/Fotografia-Millene-PW-150x150.png","caption":"Millene Bolsi"},"description":"Analista de Marketing na PrintWayy","sameAs":["https:\/\/www.linkedin.com\/in\/millenebolsi\/"],"url":"https:\/\/printwayy.com\/blog\/author\/millene-bolsi\/"}]}},"_links":{"self":[{"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/posts\/8920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/comments?post=8920"}],"version-history":[{"count":8,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/posts\/8920\/revisions"}],"predecessor-version":[{"id":8925,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/posts\/8920\/revisions\/8925"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/media\/8923"}],"wp:attachment":[{"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/media?parent=8920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/categories?post=8920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/tags?post=8920"},{"taxonomy":"series","embeddable":true,"href":"https:\/\/printwayy.com\/blog\/wp-json\/wp\/v2\/series?post=8920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}